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Tide® Plus Bleach Alternative delivers the amazing clean you expect from Tide and helps your fabrics look brighter and whiter after just one wash.* It allows for bright whites while also protecting your colors, thanks to even more cleaning ingredients that revive dingy fabrics and prevent the dirty wash water from soaking back into them. As part of the Tide Plus Collection, Tide Plus Bleach Alternative gives you the amazing Tide clean you expect plus more of what you love!
*vs previous formula.