• 11/7/2013

    5 Simple Tactics for Better Online Marketing

    All indications are that 2013 will be another year of exponential growth for online marketing. Start the year with a commitment to add rich content and consistent sharing of that content to your current strategy. Here are 5 tips that will sharpen your online marketing focus:

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  • 2/7/2014

    Rebranding An Established Business

    How does a small business like mine, which has been around since dirt, brand itself as new or different?

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  • 7 Simple Steps To Increasing Your Web Presence

    The internet is an incredibly valuable and important resource for businesses of all kinds. With an audience vaster than any other, the web is the only tool out there which allows smaller businesses to compete on a level playing field with their larger competitors.

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  • 3 Quick and Easy Ways To Market Your Business

    If you want your microbusiness to be a more macrobusiness, then you need to do one thing right now: Crank up the marketing.

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  • How to Create a Mobile Text Marketing Campaign

    If you want to make an impact with your marketing, you have to go to where the eyeballs are, and increasingly, they are looking at text messages on mobile phones. Certainly that is what the big boys have concluded.

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  • The Secret to Selling to Gen X and Gen Y

    There is definitely a brand new consumer out there these days. I’m part of the end of the Baby Boom generation, and when we’re talking ’bout my generation (yes my generation!) many of the elders are getting ready for retirement; we are no longer the much-coveted 18-54 year old demographic.

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  • What to Tweet Tips for the Self Employed

    Of course you know what you should not tweet: Constantly updating people on the mundane issues of your life and business is a surefire way to earn a bad name for yourself or your brand. Unless your lunch or outfit are something out of the ordinary (or your job involves making lunches or designing clothes) it’s probably best to keep it to yourself.

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